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Fear: The Final Marketing Frontier
Welcome to America 2017. A place that many feel is reminiscent of New Jack City, a film that highlighted the violence surrounding the crack cocaine epidemic of the 80’s and 90’s. We live in a coun...
Sets and Reps are the units of measurement in the recipe of training. Coaches go after specific stress adaptations in their workouts by manipulating the set, reps, and recovery scheme in the worko...
For many of us, especially those who travel for work, we find ourselves without a proper gym to hit those heavy sets and reps. While there is no replacement for a good gym in order to get the most...
Failing to Prepare is Preparing to Fail: Life Advice From A Guy Who Knows
A recent discussion in the SOFLETE Team Room got me thinking about all the stupid things I’ve done that could have shortened my stay on this earth. Sometimes those things were necessary or at leas...
Trail Races That Might Just Be Awesome Enough To Overcome Hating Running... Maybe
Running through it is one of the best ways to see the world. Almost no other endeavor provides the ground-level engagement, scenic beauty and sense of immersion in nature and the natural world as ...
RPE or Rated Perceived Exertion is a metric used by many to self-measure exertion during physical exercise. While subjective in concept, the RPE scale, depending on which one you subscribe to can ...
